There’s nothing new about this, but it used to be very expensive to set up. Nowadays you can achieve a similar effect for significantly less money. The Govee light bars put out a warm diffuse light, and each has six sections supposedly capable of cycling through millions of colors. Brightness is limited to 400 lumens, which is a bit less than the 530 lumens the Philips' Hue Play bars can manage, but it’s bright enough for the task. These light bars are designed for use in a dark room and are not meant to be a primary light source.
I spent a week watching TV shows, movies, and playing games at night using the light bars with a 42-inch TV, and you can color me impressed. The changing colors often enhanced the action, and I enjoyed the effect when gaming.
That said, the color matching isn’t always accurate, and it's shame the bars only display one color each in video mode when they can usually handle gradients. It can also be distracting if things get frenetic on-screen. Not every transition is smooth, and it doesn’t suit every show or film. It works well with animated content, for example, but feels weird with reality TV or a cooking show.
Thankfully, it’s easy to switch to a plain color. The Flow Pro light bars can be used independently of the TV, and they help set a mood. The music mode also nails that disco feel and is fun for parties (when we can all have parties again).
The Catch
Any internet-connected device with a camera and microphone presents a privacy concern, and there’s no easy way to turn either of them off here without turning the lights off. The camera points at your screen, and Govee insists the footage and audio are only used to sync the lighting, a process that takes place locally in the control unit.
The company says no user data is collected. The only time an upload takes place is during calibration, and after that the internet connection is only required for smart home control. I tested this by blocking the Flow Pro from my Wi-Fi via my router app and found that the reactive lighting still worked, though the voice commands no longer did. This is one workaround for anyone concerned about potential breaches, but it's silly that there's no physical way to shut off the camera and mic.
It'd be easier to recommend the Govee Flow Pro light bars if they didn’t rely on the camera. Beyond privacy, the camera looks ugly. And if you hate visible wires, the design of the control unit, with wires plugging into both sides, will also irk you.
Govee does offer various models of these lights. Its Smart Light Bars ($60) don’t have the adaptive bias lighting or smart home support, but they also don’t require the camera or Wi-Fi access, and you can still control them with the mobile app using Bluetooth. The Flow Plus light bars ($65) add Wi-Fi for Alexa and Google Assistant support but don’t have the camera.
If reactive lighting is a feature you really want, the Flow Pro system isn't as accurate as Philips' leading Hue system, but it's much closer than the large gap in pricing suggests.