You owe it to your awareness of the world to attempt to read this
"So let's start with the single number we all need and must understand. How many paying customers are there in this mobile industry. These are all RETURNING customers with monthly payments (whether paid by contract monthly after the fact, or pre-paying the mobile use beforehand). For comparison consider other industries with returning monthly customers. There are 1.8 Billion households on the planet but some are not in the coverage of electricity or water. So in round terms, lets say there are 1.5 Billion customers who have a home electricity and a water account. Far less than electricity would be those with gas delivered to the home or central heating from the city or sewage treatment. Into our homes we also get fixed landline phones but that industry has peaked and today only 1.0 Billion total fixed landlines are in use worldwide. How about cable TV? Well, the total number of all paid cable and satellite accounts (which includes some digital ‘freeview’ type counts too but lets keep this simple) is about 1.1 Billion globally. What about cars? There are 1.1 Billion automobiles registered and in use around the world who mostly need to pay for car insurance (not all have to, or do). What of the internet? 900 million have a traditional broadband (or still in some cases narrowband) based wired internet coming to their homes. Its just under half of all households on the planet. If you want recurrring monthly customers, excluding the financial sector (banking, credit cards and insurance) that is just about it. Cars, telephones, cable TV, home electricity and water. And then there is mobile.
"When you take the total paying customers of electricity, water, cars, landline phones, cable and satellite TV, and home broadband internet - combined they come to 7.1 Billion accounts by mostly the same set of roughly the same 1 Billion ‘breadwinner’ household heads of those homes, very often the husband in a family. We in mobile have... 7.6 Billion total paying returning customers !!!!!!!!!!!!! More than electricity, water, cable TV, internet and cars - combined…."
