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Jonah Lehrer

The Science Of Email

When Reinforcement Fails

Why Sugar Makes Us Sleepy (And Protein Wakes Us Up)

Do Nice Guys Finish Last?

The Psychology of Nakedness

The Cognitive Benefits Of Chewing Gum

How Does Prozac Work?

Need to Create? Get a Constraint

Why Do People Eat Too Much?

Does Inequality Make Us Unhappy?

Does Music Change The Taste Of Wine?

The Importance of Mind-Wandering

Is Self-Knowledge Overrated?

How Friends Ruin Memory: The Social Conformity Effect

The Science Of Irrationality

The Drive to Be Different

Is The World Just?

The Steve Jobs Approach To Teamwork

Why Do Some People Learn Faster?

Every Child Is A Scientist

WIRED is where tomorrow is realized. It is the essential source of information and ideas that make sense of a world in constant transformation. The WIRED conversation illuminates how technology is changing every aspect of our lives—from culture to business, science to design. The breakthroughs and innovations that we uncover lead to new ways of thinking, new connections, and new industries.

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