Personal genomics company 23andMe is now offering a discount of $200 for customers who buy three or more kits before December 31st.
In a press release the company explains the reasoning behind the price cut:
Still unconvinced? Just imagine the heart-warming sound of your entire family spitting into plastic tubes on Christmas morning. Now that is the sound of the 21st century Christmas...

Example photo only. Results of buying a 23andMe kit for your children may vary from the scenario depicted.
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