I have the pleasure of living near a university. One of the many benefits it brings is the presence of Campusfood, a service aimed at students that acts as a middleman for local restaurants.
With "the leading food portal for college students," I can browse menus, click the foods I want, pay with my credit card, and within a reasonable time, there's food at my door! It lets me save my favorite orders, use coupons, and even order food via SMS if the web is too inconvenient.
It's true that sometimes I find it easier to click a link than to pick up the phone; maybe that's my own social dysfunction. Hey, some of the restaurants featured don't even accept phone orders, only online ones. Despite that, I've started to realize that I am not Campusfood's target audience.
For a while the site featured a hugely irritating "Thank you for your order" embedded sound file, but nothing worse. Now, though, every time I order food, it's started encouraging me to document my dinner on my Facebook account. Nothing could better justify my reluctance to have a Facebook account. When I'm feeling sociable, I go out to eat. When I order in – and I don't even use the phone to do it – maybe I'm craving a little quiet solitude.
Campusfood has also started asking me for my IM information. I don't want you to be my friend, Campusfood.com! I'm just hungry.
See Also:
