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Cookie Monster: Google Revises Privacy Policy

As the Google F.O.G. grows thicker, the company is increasingly realizing that in order to maintain the “don’t be evil” motto, they’ll have to go the extra mile. To that effect, Peter Fleischer, Google’s Global Privacy Counsel, has announced a new privacy policy. Fleischer said: “In the coming months, Google will start issuing our users […]

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As the Google F.O.G. grows thicker, the company is increasingly realizing that in order to maintain the “don’t be evil” motto, they’ll have to go the extra mile. To that effect, Peter Fleischer, Google’s Global Privacy Counsel, has announced a new privacy policy. Fleischer said:

“In the coming months, Google will start issuing our users cookies that will be set to auto-expire after 2 years, while auto-renewing the cookies of active users during this time period. In other words, users who do not return to Google will have their cookies auto-expire after 2 years. Regular Google users will have their cookies auto-renew, so that their preferences are not lost.”

For more on the new Google privacy policy, check out the analysis at our sister blog Threat Level: Google Changes Cookie Policy but Privacy Effect Is Small